iTunes Music Store Finally Ditches DRM, Adds New Prices

After years of fits, starts, threats and ultimatums, Steve Jobs and three major labels have come to terms on a deal: Music will be available immediately on iTunes without DRM restrictions. Free of the limitations that currently restrict music playback to Apple products, the new plan will let consumers choose from three price levels instead of the 99-cent song model the store implemented on day one.The announcement, made Tuesday at the last MacWorld Expo Apple will attend, ends an increasingly ridiculous war between two stubborn players. They may have thought they couldn't live together, but they certainly couldn't thrive apart. (Van Buskirk, 2009)

Finally,this DRM thing was such a big headache.Not being able to play music you just downloaded on your own computer,ridiculous.I once had a 10$ itunes card,so I started to use it and I bought like 5 songs and tried to play them on windows media player but it couldn't recognize them,so I had to download them on limewire(illegal) to hear it without being plugged into an ipod all the time.The only drag is that songs will not be 99cents if you want full rights to it.

Van Buskirk, Eliot (2009/1/6). iTunes Music Store Finally Ditches DRM, Adds New Prices. Retrieved January 17, 2009, from Wired.com Web site: http://blog.wired.com/business/2009/01/apple-promises.html